ArtsWest is Hiring a Marketing Manager!

[laural@artswest.org]

Title: Marketing Manager
Status: Full-Time
Supervisor: Managing Director

Job Position Summary: The Marketing Manager fills a critical role, as this position is the primary voice for drawing in audiences by connecting them to ArtsWest’s story. This includes the development and execution of a marketing strategy for each individual production, the season as a whole, as well as ancillary and education programming. The Marketing Manager provides key support to the Managing and Artistic Directors, as well as the Development Officer, and ensures that the vision, voice, and mission of ArtsWest is clearly articulated in marketing materials.

Essential Functions:
• Develop and execute a comprehensive marketing strategy, ensuring consistency with the leadership’s vision and voice, remaining within the established budget.
• Develop and share timely, compelling, and relevant copy for all marketing materials, which may include postcards, posters, brochures, e-blasts, etc.
• Work closely with our graphic design consultant to ensure the production of excellent and timely larger footprint materials. Supplement much of this work with own design skills in making posters, postcards and other print collateral.
• Prepare press releases and coordinate press requests.
• Develop video and other digital content to support the programming and development efforts of the organization.
• Update the organization’s website.
• Maintain a strong and constant social media presence that goes beyond the obvious sales pitch.
• Execute a strong grassroots outreach and cross-promotional presence.
• Implement and track evaluation metrics for marketing and audience engagement.
• Update patron lists and utilize mail programs efficiently.
• Ensure the archiving of marketing materials following established protocols.
• Communicate closely with the Box Office and Patron Services Consultant to ensure seamless ticket purchasing experiences for our patrons.
• Participate as an integral and enthusiastic team-player.

Required Qualifications
• Marketing degree or equivalent; three to five years of relevant experience, arts organizations preferred.
• Demonstrated ability to independently organize and prioritize workload; manage multiple tasks simultaneously, and meet deadlines. The pace of this job is rapid.
• Excellent written and verbal skills with a writing style that reflects the voice of ArtsWest – relevant, compelling, and contemporary.
• Versed in the production of promotional videos, basic design and photography support.
• Excellent software skills. Proficiency with WordPress, Constant Contact, Adobe Creative Suite, video platforms a must; experience with Patron Manager a plus, but not essential.
• Ability to work in a team environment, remaining calm with multiple demands, with a sense of humor, energy, drive and passion.
• A desire to work at ArtsWest as a generative creator and collaborative team player.

To apply for this position, submit a cover letter and resume to Laura Lee at laural@artswest.org. Links to portfolios or pdf submissions of work you have created is welcome. Applications will be accepted until the position is filled.

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