“We have a standing joke at Fleurt that we would be wealthy if we collected a penny for every ‘ooh and aahh’ we hear when customers walk through the store. The saying ‘stop and smell the roses’ is alive and flourishing at Fleurt,” says Sam (left), proprietor of the Junction store we’re welcoming as a new WSB sponsor on this Valentine’s Day eve.
Sam explains, “Fleurt is a full-service flower shop. We specialize in weddings, events, funerals and deliveries. We do business a little different to most other flower shops out there. I have built strong relationships with local flower growers. Most of our flowers come from washington farms, direct to Fleurt. We don’t belong to any network which means we create flowers that are not so generic and cookie-cutter. We also have the flexibility to buy from who and what we want to best serve our customers. In turn, our customers value and appreciate our style, ethics and philosophy. Every customer that walks through the door or calls to place an order inspires me to grow and be persistent in spite of a very difficult and competitive marketplace where flower shops struggle everyday.
But, she says, Fleurt is more than a full-service flower shop. “Customers love the Fleurt chalkboard out the front where we announce new product arrivals and special events and Fleurt happenings. Customers are always surprised to find that Fleurt not only sells gorgeous flowers, but I carry many unusual gifts and home decor items that are not found elsewhere. Seattle Magazine named Fleurt one of the ‘best new shopping finds’ in Seattle 2011. People are always amazed by our visual presentation and merchandising within the store. We are a great source for creative decorating and gift ideas and I strive to change up the store every few weeks with new product arrivals. We are always adding and switching things around to keep things exciting and fresh. Many of our products are created by local designers and artisans, as well as vintage finds that have been re-purposed.”
Fleurt is at 4461 California SW. Fleurt will be open special extended hours for Valentine’s Day, 8:30 am-6:30 pm Tuesday, and is still accepting Valentine orders – which you can place online 24 hours a day.
We thank Fleurt for sponsoring independent, community-collaborative neighborhood news on WSB; find our current sponsor team listed in directory format here, and find info on joining the team by going here. (Photo by Donna Ryan Photography)
| 8 COMMENTS